Company made unsupported health claims.
Oklahoma Attorney General Scott Pruitt says Oklahoma is part of a multistate settlement with Skechers over allegations of false advertising regarding its Shape-Ups, Tone-Ups and Resistance Runner shoes. The Federal Trade Commission accused the company of making unsupported health-related claims in the marketing and advertising of the toning footwear."This company profited from deceiving consumers, which is a violation of the Oklahoma Consumer Protection Act," Pruitt said. "The settlement sends a strong message that fraud of any kind will not be tolerated." According to the terms of the settlement announced Wednesday, up to $40 million will be allocated for refunds for consumers who purchased the footwear. Skechers will also pay an additional $5 million to states.